Wirex crypto-card supplier becomes a leading member of the Visa network in Europe
The supplier of Wirex crypto-cards has just obtained the status of Visa principal member in Europe. The company can now issue Visa cards on its own and offer new services.
Based in London, the Wirex crypto-card supplier is now a principal member of Visa in Europe. Obtaining this much Bitcoin Trader sought-after status gives Wirex the necessary authorisations to independently issue Visa debit cards.
Wirex thus joins Coinbase, which until now was the only company specialising in cryptocurrencies to have the Visa principal member status.
„Digital currencies have the potential to extend the value of digital payments to more people and more places,“ said Cuy Sheffield, Senior Director and Head of Cryptography at Visa. „We are delighted to be working with innovative Fintech companies such as Wirex, and to enable their customers to use digital currencies at more than 61 million merchants in the Visa network. »
Pavel Matveev, CEO and co-founder of Wirex, stressed in the press release that obtaining Visa Master Member status will provide the company with many opportunities. In particular, it will help Wirex to develop its product internationally:
„Our main objective is to unite traditional and digital economies, and collaborations with trusted global payment companies such as Visa make this possible by providing simple and cost-effective solutions for the day-to-day use of cryptography,“ he added.
Wirex strengthens its position in the crypto-card market
As Wirex mentions, this announcement comes at a pivotal time for the cryptomatics industry, as Bitcoin (BTC) reaches new historical heights and becomes the asset of choice for many institutions.
Moreover, Wirex claims that the number of cryptocurrency exchanges on its platform has increased by +271% compared to last year, a metric that alone shows the company’s development in the industry.
Particularly appreciated, Wirex’s crypto-card is accompanied by a cashback system called Cryptoback, which allows to recover in BTC up to 1.5% of the value of a transaction carried out in shop.
Currently, Wirex products are available in Asia and Europe, where they have already won over 3 million users, according to the company. Within the next few months, Wirex also plans to expand its activities by setting up operations in the United States. In addition, the company has already received a licence from the State of Georgia allowing it to launch payment services.
As a reminder, Wirex was the first company in the world to issue a crypto-card in 2014. Since then, Wirex has been enabling its customers to transparently spend up to 20 crypto-currencies and fiat currencies through the Visa network.